Everblue – Success Story
Clean, calm and conscious. Everblue’s premium and naturally derived personal wash and haircare products are made in New Zealand from PETA certified vegan and cruelty-free ingredients, infused with nature’s botanicals and carefully formulated for that everlasting, everblue feeling.
What needs or challenges did you face that led you to look to Shieling for a solution?
We wanted to create an FMCG brand of natural products that actually worked. Being focused on supermarkets meant we had to team up with a contract manufacturer that had the capacity to produce multiple products, and scale up with us as we grow.
How were the process and the result?
We wanted to create a range of natural products that actually worked. The reviews on all our products have been overwhelmingly positive. We’re now looking to expand into other personal care product categories, and into other markets globally. We really excited about the future and are looking forward to continuing this journey with Shieling – they have been with us every step of the way!
What would you tell others considering working with us?
I would definitely recommend Shieling to anyone considering getting into this type of industry. They are the best contract manufacturer in New Zealand. The products they create are of the highest quality. It’s really important that you do your market research, understand what it is you want to create, where you position yourself in the market, who your competitors are, and how you can differentiate yourself from them. Shieling will help turn your dreams into a reality! Seeing your products on the supermarket shelf is an amazing feeling!www.weareeverblue.com